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Win the Toy Story 3 video game
A major new study was recently conducted into how Aussie parents are feeling about their childrens' playtime habits, revealing a surprising amount of support for video games. It seems parents now understand that 'virtual play' is a large part of their children's lives ... and if you can't beat them, join them.
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For a chance to win a copy of the Toy Story 3 video game, click here, fill in your details and simply write 'toy story' in the details box. |
The Toy Story 3 video game: 21st Century Playtime report discovered:
- Nine in 10 Australian parents wish they had more time to play with their children (74% believe their own kids have enough playtime, but they wish they could engage more with them on new virtual forms of entertainment such as video games).
- 97% of Australian households own one or more video game consoles
- 79% admit they enjoy playing video games with their kids
- 4 out of 5 video game experiences are played as a shared family experience (busting the myth that video games are an isolating and unsocial experience for kids)
- 60% of parents average up to two hours per week playing video games with their kids, which is the same amount of time they’ll spend on playing sports, board games, going outside and playing with regular toys.
- 41% say they find it hard to monitor what games are appropriate for children.
- 74% believe video games can have positive benefits for kids when played in moderation, such as improving motor skills and hand-eye coordination (94%), analytical and problem solving skills (91%) and creativity (72%).
Mark McCrindle, futurist and demographer, says: "There's no doubt playing with toys has changed in the 21st century, given entertainment has become more and more influenced by technology as the new Toy Story 3 video game illustrates. Australia is a tech savvy nation, so it’s no surprise that parents have come to accept video games as a valuable and complementary form of entertainment for children today, as long as they provide creativity and educational benefits."
The new Toy Story 3 video game, inspired by the popular Disney Pixar film, allows kids to create their own interactive toy world and unleash their imagination with the unique Toy Box mode, showcasing how the traditional pastime of playing with toys has been recreated in the virtual world.
